Participate in an exhibition
National trade fairs have been organized in the Netherlands since the early 20th century. Because of the First World War, the Netherlands was forced to focus more on producing products domestically because the import possibilities were limited. As a result of this, domestic trade flourished and there was a need for a central place where domestic trade contacts could arise. Following the example of the trade fairs in London and Lyon, the association to hold annual fairs in the Netherlands was established in Utrecht in 1916.
To this day, exhibitions play an important role in getting new contacts, gaining inspiration and knowledge, and of course sales.
At Studio PG we have over 25 years of experience. In these years we have gained a lot of knowledge about participating in an exhibition and below we give some tips for a successful trade fair. Do you want personal advice or more substantive information about this content? Then contact us.